To bolster First Nations, Inuit, and Métis businesses by encouraging consumers to invest in Indigenous goods and services, and supporting such businesses in the digital economy while honouring Truth & Reconciliation.
Our goal through the Shop First Nations initiative is to spur consumer support for Indigenous businesses across Canada.
Data from the Canadian Council for Aboriginal Business indicates that “over 99% of Aboriginal businesses are SMEs” [small- or medium- enterprises]. Because of this entrepreneurial mindset, Indigenous businesses rely on you – the consumer – to help them survive. Regardless of your ancestry, whether you’re Indigenous or a new citizen to Canada, please do what you can to show your support for Indigenous businesses!
Our purpose is to:
Appeal to you – the consumer – to choose First Nations products and services
Encourage First Nations businesses to leverage the digital economy to improve their business
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